Element is a new kind of extended-stay hotel from Starwood/Westin. It’s the antidote to the soul-sucking beige hotel. We call it the living stay hotel. Live bamboo grows to introduce Element to cities where hotels are about to open.
Airport installations made from living moss adhered to wood.
Living direct mail brings life into the office.
Element hotel-shaped birdhouses cheer up nearby cities. Fish tanks calm Westin hotel lobbies.
Living moss construction site wrap.
Creatives: Daniel Bremmer and Peter Cortez. Creative Director: Marty Cooke. Identity: Shelly Bevilaqua. Moss art prototypes: Edina Tokodi.